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Author Topic: 2021 Price Rises  (Read 2074 times)

Online Giles

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2021 Price Rises
« on: February 21, 2021, 03:11:21 pm »
We have put off doing this for as long as we can, but cost pressures in many areas and a general strengthening on the Yen has made this necessary.

Sometime between now and 1st March (this depends on when we can write the code for the update), our prices will be going up an average of 5%.  We have used this opportunity to rationalize some pricing, so some prices have not moved at all, others have gone up more than 5%.

Over the last few years we have reduced prices when we can, in fact, XHS jeans were USD450 when we released them 10 years ago, they are currently USD400 and will rise to USD420.

Sorry folks.....

"OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

Offline Kasi

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Re: 2021 Price Rises
« Reply #1 on: February 21, 2021, 03:52:44 pm »
Price goes up, life goes on.... way of life.


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Offline joephoto

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Re: 2021 Price Rises
« Reply #2 on: February 21, 2021, 04:14:33 pm »
And the quality is still worth every yen!
Ohhhhhh that constitutional stitching!

Offline Weft 4 Dead

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Re: 2021 Price Rises
« Reply #3 on: February 21, 2021, 04:19:51 pm »
It is what it is. Lord knows international trade has been a strange one in recent years. As said, the gear is worth every penny regardless.
WTB IHSI-01

Offline henry_david

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Re: 2021 Price Rises
« Reply #4 on: February 21, 2021, 11:26:34 pm »
Gotta make a profit! Just glad that IH continues to exist. Been a favorite since I discovered y'all. Here's to many more years making the best denim/gear around.  8)

Online Filthy

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Re: 2021 Price Rises
« Reply #5 on: February 22, 2021, 01:05:36 am »
Hey Giles, I for one am extremely grateful for the joy your company creates in my life. Like I said I'd gladly pay double if I had to... you're kind enough to offer free shipping and a lot of companies don't do this. So a price hike isn't as huge of a deal to me as you might think. FWIW 😃

Offline Bums_Fan

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Re: 2021 Price Rises
« Reply #6 on: February 22, 2021, 01:57:17 am »
Completely understandable and not a big deal.  As others have already said, the quality, style, and customer service far outweigh the necessary increases.


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Offline xtcclassic

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Re: 2021 Price Rises
« Reply #7 on: February 22, 2021, 03:52:32 am »
I’m never happy to hear about price increases, but it’s a fact of life, and Giles and the rest of the IH crew are always transparent and honest about pricing. And as Giles said, prices have been decreased when circumstances allow, and who else does that? And who else gives advance notice when the prices are going up? As everyone else has said, the outstanding service of the IH crew and quality of the IH product are worth the price.
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Offline Bill C

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Re: 2021 Price Rises
« Reply #8 on: February 22, 2021, 06:59:29 pm »
“The quality remains when the price is forgotten”

Offline zhivago

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Re: 2021 Price Rises
« Reply #9 on: February 22, 2021, 11:08:10 pm »
Seems very reasonable G, thanks for the heads up!!
Zhivago

MM: "we all got to start somewhere"

G: "Never once did he bitch, moan or complain.  He just motivated the team and got on with it"

Offline cotag

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Re: 2021 Price Rises
« Reply #10 on: February 25, 2021, 02:18:28 pm »
Does it effect non-japanese items? Good Art for example?

Online Alex

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Re: 2021 Price Rises
« Reply #11 on: February 25, 2021, 02:20:44 pm »
GAH also raised their prices on some lines at the end of 2020. Those changes will be reflected from Monday too - but that is not a 5% rise across (essentially) the full line as we are doing with Iron Heart.

Offline Wlemon

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Re: 2021 Price Rises
« Reply #12 on: February 25, 2021, 03:40:35 pm »
Most companies wouldn't explain the price increase, so thank you for being so transparent. I always appreciate it when companies break the reason for the cost down.

Online Giles

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Re: 2021 Price Rises
« Reply #13 on: February 25, 2021, 03:49:45 pm »
I'm getting some shit on FB and to our CS email addy atm, so here is a response I am giving....

The decision was not taken lightly.

Most companies would change prices without warning, but we feel strongly about keeping our customers informed and are happy to explain when we make this type of business decision. And in all honesty, 5% is such a small increase, we could probably have done it without announcing it, and most people would not have noticed. We pride ourselves on our transparency, that is why we pre-announced.

In this case, costs have been increasing in Japan over the past few years and that, coupled with a strengthening Japanese Yen, has lifted our cost base substantially. In the past, when circumstances have allowed, we have decreased prices. Twice in the last 10 years, we have actually reduced prices. Even with this current price increase, our XHS jeans are USD30 less than when we launched them in 2011.

Both we, and our retailers around the world, need to make a reasonable profit margin on the goods we sell. These are premium products, made from quality materials by skilled workers who have good working conditions and are fairly paid. By the time they are shipped to us, the cost is already high and we aim to keep our end-user pricing at a level that allows us and our retailers to make a reasonable, but not excessive, profit.

We would dearly love not to have had to increase prices, but had we not done so our business would become unviable. We have employees whose livelihoods depend upon us and we have factories in Japan that rely on our business to survive. We are simply trying to run a successful and sustainable business, with everyone in the Iron Heart ecosystem able to prosper, and - as far as anyone can these days - look forward to a secure future.
"OK face up to it - you're useless but generally pretty honest and straightforward . . . it's a rare combination of qualities that I have come to admire in you" - Geo 2011

Offline henry_david

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Re: 2021 Price Rises
« Reply #14 on: February 25, 2021, 07:57:24 pm »
Sorry to hear that ppl are giving you some guff, @Giles. Again, thank you for what you do and being so out and about with the increases. Stoked to keep buying from you.